Marketing Memes 2019
Like newsjacking or slang in marketing it s important to recognise the potential pitfalls of jumping on the meme trend.
Marketing memes 2019. When marketers hijack popular memes to market their products it s called meme jacking. This content is imported from twitter. But now it is time to move on from those and find new memes to obsess over. Marketing with memes is an understated trend that s quickly becoming popular.
This practice led to the birth of a new term. Just because meme marketing has a low barrier to entry doesn t mean that it s easy to replicate the success. An homage to arguably the most effective and ineffective marketing campaign of all time. However like gucci shows memes can be used as part of a creative and innovative campaign as.
Memes can be hit and miss. Still meme marketing also comes with risks. There are a lot of funny and sarcastic memes doing the rounds on social media these days. Simply put it might make a huge splash or die a death within days.
In most cases meme campaigns will often flop and leave the brand looking embarrassed and out of touch with their audience. So let s check out what 2019 has to offer so far. Some accounts have been accused of reposting comedians jokes without permission and instagram has responded by banning some meme accounts.